How to do proper targeting with Facebook Ads and increase phone cover sales?
There are so many such businesses which are very difficult to generate on Facebook and one of them is by phone like you have to sell Samsung Galaxy by phone.
But if your ad is visible to the iPhone users, then they will not buy your phone and buy Samsung iPhone. There are so many models in them, you can reach Samsung Galaxy because today I am going to share such a trick.
With this you will know how you can target such users through Facebook Ads. Before going to the Ads Manager, let me clear one thing for now.
Importance of right ad creative
Ad creative plays the most important role in your Facebook ads. Your technique must be very good, everything about you must be very good, but unless the ad creative is good, your chances are very less that your ad will convert because people see your ad.
What technicalities you are doing behind it is not visible. So make sir, your ad creative should be so attractive that people go for the interview. Shoot the ad to buy the particular product. To make sir, you should have a video ad. Test the graphic card in different ways. You will be able to get different interests because of this. Mentioned in my last video, without ad testing, nothing performs well, so your ad creative has to be top notch so that your audience gets attracted. Whatever you are a selling ads manager, I will directly tell you about this. How can you do this? Ad testing is really really important. If you want to do good artistry on a low budget, then I have already created a video on it.
If you see it somewhere, then check it and test it once accordingly. Take your winning interests and find your winning ad creative. After that, you will adopt such types of tricks and tips. First of all, we will start a manual sales campaign. We have arrived, we will go straight to our interest level, you will see the ad, we basically do not have to do much targeting in terms of interest etc.
Ad placement and targeting strategy
We will go to our placement area and let me tell you the trick that I am telling you, it happens in the placement area, here you get two options, either you can select Advantage Plus Campaign or manually place Advantage Plus, more is your choice. ad performs
The ad appears there but we have to select manual placement and here you get the option of one device. Now you will see that here you get mobile and desktop, so we will select only mobile among the devices because this is much better for us. Targeting will be done, in the field of placement, you will see the option of feeds etc. If you scroll down a little further, see here there is an option for specific mobile devices and operating systems and this is a gold mine if you want to sell by phone. You are going to edit it also, when you click, you will see the option whether you want to target Android device or iOS device.
Testing and Optimization
For example, I will take a Samsung Galaxy. Apart from this, look at this, now you will get which brand you have to target in Android device, apart from this, which specific device has to be targeted, like I will show you once here, so see here I have so many I can target all the options specifically and I can also target Samsung devices overall. It is not necessary that I will target a particular device only and my interest targeting
I will not make any changes in all this because I have done very specific targeting in the placement area. So, what happens is, in the beginning, you may not get any type of failure, but you will also lose some money, but your money will be spent in this. Then Facebook will automatically start optimizing it, it will be visible to those people who are basically interested in phone curves and who have a Samsung phone, because everyone who has a Samsung phone, it is almost not the case that all the people are interested in buying the phone curves. If you are interested, Facebook gradually optimizes such types of campaigns.
And it understands that among those who have this specific device, who wants to buy the phone curves and after that your sales increase. You may be disappointed in the beginning because this is a really good truck that you call and try it. Here you need to understand psychology
Offers for prepaid orders
For example, whenever you type 'to make sir' it will be converted into a very good purchase. What can you do? Keep the code but give a prepaid order. 5% off on prepaid orders. 10% off on your prepaid orders. The efficiency of your website has increased but if he sees a prepaid order then there are great chances that he will convert the order from code to prepaid.
So whatever your return issues can be solved to a great extent, now I give you another tip by which all your e-commerce marketing problems can be solved whenever anyone confirms the order. If you have SMS marketing, then keep it automated and let me tell you. Usually, if someone confirms an order, then people usually do not open the emails. Sometimes they open, sometimes they do not see much.
power of sms marketing
WhatsApp is a good option but what does SMS do? It builds accountability and trustworthiness in front of the audience like if someone purchased your product and messaged it in SMS and the order is confirmed and will be shifted within so many days then he will know this. It is said that my order has been confirmed, I will have to pack it whenever it arrives, so get SMS marketing done, what will happen is that your frustration will also increase and your chances of return and order cancellation will also be reduced.
Organic growth on social media
But in the long term, you will basically have to grow organically on your Instagram or on any social media platform, so how can you grow that along with sales, there is a very good offer for that, you know or let me tell you a tip, nowadays people What to do, like if a person places an order for them, then it is called Get 10% on your next purchase if you post a story on Instagram, it is created automatically. If the person is posting a story by typing it then you can see his followers. have been
Your organic presence is also increasing and you are giving only a 10% discount. Apart from this, what can be another good offer? You can post a story on Instagram and get ₹50 cashback and ₹20 cashback, these offers are very improving. are
You might be thinking that I mean to tell you about phone curves in a very different perspective, but let me tell you that these are small nuggets of information, these are small offices, this is your ad spend or your voice. increase
Basically there are offers, there are many of these things, you need to understand psychology.
ليست هناك تعليقات:
إرسال تعليق